HousingCare.org is EAC’s public-facing website.
Its main contents are:
HousingCare is popular, attracting around 14k visits most weekdays and 9k on weekend days, and by far its most popular content are the pages of its retirement housing directory which receive c.5 million unique page views a year. These figures are something we have worked hard to achieve, and frankly we’re delighted. The purpose of our housing directory is to provide information in the same format for every retirement housing scheme or development so that our site users can compare them easily, and figure out which, if any, they would be eligible for, would suit them, and they could afford.
We don’t charge housing providers to present their housing schemes on our site. Nor do we charge for the extra pages of information we show about some schemes – this is a reward for fully completing our extended questionnaire, and gaining the EAC Quality of Information Mark (QI Mark).
Callin Court in Chester is an example of a scheme with the EAC QI Mark.
Another accolade highlighted on directory pages is for past winners in the annual EAC National Housing for Older People Awards. Winners are selected solely on the basis of how many residents nominated their scheme, so this is an important indicator of customer satisfaction.
Some housing providers and estate agents do, however, choose to subscribe to a service that provides them with specific benefits that we feel comfortable with. They get:
Our current subscribers are: A2 Dominion, Abbeyfield, Anchor, Churchill Sales & Lettings, Cinnamon Care Collection, Eldon HA, FirstPort, Girlings Retirement Rentals, Housing 21, Lakeside Village Ltd, McCarthy Stone, McCarthy Stone Resales, My Future Living, Oak Retirement, One Housing Care & Support, Peverel Court Care, Rapport Housing & Care, Retirement Homesearch, Retirement Security Ltd, Signature Senior Lifestyle, Stratton & King and Your Housing Group